Shop for TVs
Introducing our 2025 Range
* Source – Omdia, Feb 2025. Based on overall TV market share by manufacturer on an annual unit & revenue basis.
Discover the TV that’s right for you*
Neo QLED 8K
Absolute 8K, above all
OLED
Infinite blacks with self-lit display
Neo QLED 4K
Our most advanced TV experience
QLED
Brilliant colour
Crystal UHD
Crystal colours and clarity
Lifestyle TVs
More than just a TV
- * Native 8K content availability is very limited. Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
- * TV requires a separate power cable connection. Operating distance can vary depending on the surrounding environment. Wireless One Connect may not function if there is an obstruction, such as a wall, hindering its connection to the TV within your home. Wireless One Connect box may not function if placed inside a closed metal cabinet.
- * The QN990F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.
- * NQ8 AI Gen 3 Processor and Wireless One Connect are only on QN990F.
- * Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
- * The S95F and S90F have been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.
- * Requires compatible gaming PC supporting 4K resolution, 165Hz motion rate and Variable Refresh Rate. Picture quality will vary depending on quality and resolution of source content.
- * NQ4 AI Gen 3 and Glare Free are on S95F and S90F only.
- * Motion Xcelerator is on S95F only.
- * Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
- * The QN90F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.
- * NQ4 AI Gen 3 and Glare Free are onl QN90F only.
- * Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
- * Available on HDR content only. Colour volume testing is capable of producing results greater than 100%. Q-series models produce more than 100% colour volume when tested using the IDMS 1.03b standard and DCI-P3 colour space. Brightness tested at maximum luminance with 10% White Window in HDR. Testing verified by an independent third party.
- * Channel number counts including Samsung TV Plus and Plex (third-party app) are current as of January 2025. Internet connection and Samsung account required.
- * Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
- * Samsung Knox applies to Samsung TVs powered by Tizen, launched since 2015. Security software update is guaranteed for at least three years from TV product launch. Latest TV software update is required. Evaluated by IT Security and Certification Center, Republic of Korea (Feb 2023, 2024) using the Common Methodology for IT Security Evaluation, Version 3.1 R5 for conformance to the common criteria. Certification No: KECS-CISS-1291-2024.
- * Channel number counts including Samsung TV Plus and Plex (third-party app) are current as of January 2025. Internet connection and Samsung account required.
Not sure what size TV to buy?
Let us know how far away you sit from your TV, and we'll recommend the optimal screen size for you.
Viewing Distance (meters)
1m
1.5m
2m
2.5m
3m
More about Samsung TVs
Samsung Vision AI
Why Samsung TV
Why Samsung
Smart TV
Best Gaming TV
- * Samsung Vision AI features are available on 2025 Neo QLED, OLED, QLED (excluding Q6F model) and The Frame as of Q1 2025. Supported models may vary depending on the feature.
- * Global No.1 TV: Source – Omdia, Feb 2025. Based on overall TV market share by manufacturer on an annual unit & revenue basis.
- * Images are simulated and for illustration purposes only.
- * Product appearance and specifications are subject to change.
- * Features may vary by model. Check the specifications of each model for details.